Product Analytics Guides
This collection contains repeatable workflows for answering product questions with observable behavior and targeted feedback. It covers session replay review, AI-assisted analysis, survey design, evidence quality, UX research, and prioritization.
Each guide is designed to be useful before signup: define the question, gather the right evidence, understand its limits, and choose a bounded next action.
How to Audit Demo Request Funnels With Session Replay
A repeatable way to audit demo-request journeys without reducing analysis to pageview drop-offs.
How to Turn Feedback Into Conversion Experiments
A framework for translating qualitative feedback into testable hypotheses and experiment briefs.
How to Diagnose Rage Clicks on Demo Request Pages
A hands-on playbook for spotting rage clicks, validating them with context, and prioritizing the real fix.
Targeted User Feedback: Trigger In-Product Surveys by Behavior
Collect targeted user feedback with survey triggers based on page, event, timing, and user attributes so responses explain a real product decision.
How to Conduct a Heuristic Analysis That Finds Real UX Issues
A practical heuristic analysis guide for product teams that need a faster UX audit, clearer severity ratings, and a better fix backlog.
Why 5 Users Find 85% of Usability Problems (Nielsen Norman's Rule Explained)
Nielsen Norman Group research shows 5 users surface 85% of usability problems on a single flow. Here is when that 5-user rule works — and when you need more.
UX Survey Questions by Product Decision and Trigger
Use targeted UX survey questions by trigger, decision, and product moment, with examples that avoid leading or noisy feedback.
